Cases in Consumer Behavior Volume 1 (книга)
| Cases in Consumer Behavior Volume 1 | |
| Автор: | Martha McEnally |
|---|---|
| Оригинал издан: | ???? |
«Cases in Consumer Behavior Volume 1» — книга ???? года.
Содержание |
Содержание 
От издателя 
« This book is made up of short, medium, and long decision oriented and analytical cases that help explain consumer behavior. Most cases feature a real, live (but disguised) person?and none of the cases are published anywhere else. A wide range…»