Corporate Communication: Theory and Practice (книга)
Corporate Communication: Theory and Practice | |
Автор: | Edited by Michael B. Goodman |
---|---|
Оригинал издан: | 1994 |
«Corporate Communication: Theory and Practice» — книга 1994 года.
Содержание |
Содержание
От издателя
«Communication has become more complex as businesses compete globally. This book explores corporate communication as both a professional practice and as an academic discipline. The essays and case studies provide numerous perspectives on topics such…»