Gerontographics (книга)
| Gerontographics | |
| Автор: | George P. Moschis |
|---|---|
| Оригинал издан: | ???? |
«Gerontographics» — книга ???? года.
Содержание |
Содержание 
От издателя 
«The mature consumer market is highly heterogeneous, and to reach it most effectively marketers must fit different marketing strategies to different market subsegments. Here is a marketing tool that can not only help segment the market, but target it…»