Kotler on Marketing: How to Create, Win, and Dominate Markets (книга)
Kotler on Marketing: How to Create, Win, and Dominate Markets | |
Автор: | Philip Kotler |
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Оригинал издан: | 1999 |
«Kotler on Marketing: How to Create, Win, and Dominate Markets» — книга 1999 года.
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От издателя 
«Philip Kotler's name is synonymous with marketing. His textbooks have sold more than 3 million copies in 20 languages and are read as the marketing gospel in 58 countries. Now Kotler on Marketing offers his long-awaited, essential guide to…»